Running a small business with its highs and lows can feel like you’re carrying the weight of the world on your shoulders. If you’re feeling the squeeze, you aren’t alone—but you also don’t have to stay stuck in that “survival mode” headspace. Here are four practical ways to reduce the stress and get back toContinue reading “Feeling small business stress?”
Tag Archives: tips
The recipe rumble
One of the things I’m doing more often now that I’m older is baking. Sometimes it’s easy. Sometimes it’s a little more challenging. I recently tried to follow a recipe I found online for gourmet cookies. It looked easy enough—just a few steps, a nice photo, and a promise of “foolproof results.” I pulled itContinue reading “The recipe rumble”
Five ways to engage readers
How regularly do you look at the analytics for your web page? It’s a great tool to determine where your visitors are coming from, how long they’re staying and which pages they find most engaging. If you’re promoting a business, engaging visitors and promoting readership is key to success. Here are tips you may wantContinue reading “Five ways to engage readers”
Teamwork makes a difference
As I pull into the family restaurant for a quick breakfast before I start my day, I see the line-up of matching trucks along the outer rim of the parking lot. Looks like an electrical company is starting its day with a little team building disguised as a hearty breakfast. Not a bad idea. InContinue reading “Teamwork makes a difference”
The magic of reading
As we wrap up Spring break and there are now more warm days than cold ones, my mind starts to think about the summer. I look forward to those warm quiet days when I can grab a book or magazine and spend quiet time relaxing at the beach or in a park and get lostContinue reading “The magic of reading”
Set your goals and go after them!
Goal setting helps us achieve our aspirations and make progress in various aspects of life. A goal is a place you want to get to. It’s a level you want to achieve or a result you want to experience. But it doesn’t come without work. Goals can be short-term or long-term, and they provide aContinue reading “Set your goals and go after them!”
Break it down, step by step
The other day I baked apple squares. I used a recipe that required only a few steps and seemed simple enough. Full confession, I am not a baker. I followed the steps and despite my pan being slightly larger than the recipe called for, I think the squares turned out pretty good. This got meContinue reading “Break it down, step by step”
Connect!
We’re not all cut from the same cloth. For some of us, making a connection with another human comes naturally. For others, not so much. Although we might be presented with natural opportunities along the way such as childhood friends, school, sports or work, life changes and people move on. We’re then forced to makeContinue reading “Connect!”
Words that flow
My walk home today was a steeplechase. The temperatures were above zero and there were puddles from the melted snow at every turn. The walk got me thinking about metaphors. Not only are they fun, but they’re powerful tools in writing that can help readers understand complex ideas and emotions. They help paint a pictureContinue reading “Words that flow”
Will they recognize you?
An iconic brand readily identifiable by consumers is a valuable asset to any company. Understanding the services or products you offer through your key messages and actions builds brand loyalty. This will happen overtime as consumers gain exposure to your brand. Other important components of your branding are the visual cues you display. This includesContinue reading “Will they recognize you?”
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