As one of the minds behind Think. Think., I’m taking a moment this week to shine a spotlight on our new game. Yes, this is a bit of self-promotion—but when your creation brings people together in laughter, learning and lively competition, it’s hard not to brag just a little. Think. Think. is the brain-teasing tabletop game that’sContinue reading “Think. Think.: Exercise your brain!”
Tag Archives: reaching your audience
Tell me a story
The bedtime routine at Grandma’s house often involves the request, “Tell me a story!” And while there’s a shelf full of beloved picture books, the most enchanting tales are the ones we make up on the spot. Impromptu storytelling with young children at bedtime isn’t just about winding down; it’s a shared adventure woven fromContinue reading “Tell me a story”
To blog or vlog
Not long ago, I headed out on a little hike that turned into a not-so-little hike. I found myself on a 20 km lake trail through the forest. As I often do, I started thinking about the different ways we communicate. On a marked trail, I welcomed the posted signs to let me know howContinue reading “To blog or vlog”
Made in Canada
There’s a deep sense of fulfillment in bringing a product to life and watching it thrive in the market. That feeling is even more meaningful when the product is crafted in your own country, fostering a sense of pride, connection and belonging. Given the complexities and uncertainties of today’s political landscape, the origin of aContinue reading “Made in Canada”
A gallery of inspiration.
Every day this week, I embraced my favorite escape—hiking in the woods. There’s something about the crisp air and the quiet retreat from the city’s bustle that clears my mind and refreshes my perspective. The worries that once felt pressing fade into the background, replaced by gratitude for the countless blessings in my life. ByContinue reading “A gallery of inspiration.”
What’s in a strategy?
We’re a couple weeks into our first Kickstarter Campaign and the experience has been interesting to say the least. We planned out a strategy to promote our Campaign starting with our closest friends and family and branching out to acquaintances and people we have working relationships with. We blasted social media – Facebook, Instagram, YouTube,Continue reading “What’s in a strategy?”
Telling your story
Our story may not be unique, but it’s one we’re passionate about. We’ve created a product — a tabletop game — from scratch. The idea is ours, the content was written by us, the designs were created from our imagination, and we were in charge of sourcing all the pieces, printers and potential supporters. Now,Continue reading “Telling your story”
Building buzz. Build brand awareness
Launching a product is an exciting endeavor, but standing out in the competitive market against a sea of similar products requires strategic efforts to build brand awareness. It’s been six months since we officially launched our new tabletop game, and the relentless effort to forge connections and build awareness has been nothing short of challenging.Continue reading “Building buzz. Build brand awareness”
It’s plain and clear
I’m working on Presentation Mastery. It’s a path in the International Toastmasters Pathway’s Program. My objective is to deliver a persuasive speech. Persuasive speeches can be used to inspire, convince or as a Call to Action. My first thought was, what am I passionate about that I can persuade an audience? Then I realized, it’sContinue reading “It’s plain and clear”
New business. New adventure.
As I wrap up another day of meetings and planning, I’m reminded that building a business takes perseverance and time. Every call and every meeting is another step forward and a learning experience. Starting and growing a business is a challenging journey; one that requires you to stay positive. You have a plan and you’llContinue reading “New business. New adventure.”
Writing for you. 